How To Use Search Operators to Expand Your Search

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Search OperatorsKnowing Search Operator terms can be invaluable for digging into big data to find what you need. You can use these search terms to analyze a site – client or competitor – in search engines. Simply type them into Google or Bing.

Search fields in many other applications also comply with these operator terms, so don’t be afraid to try them out on websites other than the mega big search engines. I use them all the time!

Operator:
Matches phrase exactly: ” ”
Includes all: (space),AND
Includes any: OR
Excludes: –
Links to page: url:
Links to subdomain: sd:
Links to a root domain: rd:
Results from a site: site:
Exclude results from a site: -site: